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Use case · Meta budget shifts

Move Meta budget with an exact proposal, not a vibe

Budget shifts on Meta are campaign- or ad set-level, including Advantage campaign budget. The agent should show current daily or lifetime values, the proposed number, and wait. There is no Google Ads impact snapshot after the write.

Current versus proposed budget in the approval card
Account routing before the write
Provenance after — not Google Ads undo

What to inspect first

Spend, CPA or ROAS evidence, remaining budget, and whether campaign budget optimization is on. Shifting an ad set budget under CBO is the wrong lever.

The prompt that works

“Propose moving 20% of daily budget from the worst Meta campaign to the best. Show current versus proposed values. Do not execute until I approve.”

After the write

Preview the target and intended change, wait for explicit approval, then record operation provenance. NotFair does not expose Google Ads-style impact snapshots or undo on Meta.

Connect Meta Ads in two minutes

Authorize once at notfair.co. Then open your AI client and ask real questions about the account. 40 Meta Ads tools.

FAQ

Short answers to the most common questions.

No. Budget writes wait for explicit approval.

Free during open beta. NotFair plans to keep a generous free tier for solo operators and a usage-priced plan for teams managing multiple accounts. See /pricing for current limits.