Daryl’s Meta ads got nearly 3x the leads at less than half the cost per lead.
- Leads per month
- 111 to 315
- Cost per lead
- $106 to $43
Monthly ad spend, from the notes on his chart: $10–12K before, $9–13.5K after.
“From a small business owner perspective, you are a game changer.”
What Daryl did: review his ads every day, then act on the suggestions.
See Daryl’s original chart

Chart, emails and screenshot shared with Daryl’s written permission. We removed the names of his practice and his agency.